Top 5 Social Apps on Android in UAE – Q3 2023

In the third quarter of 2023, the top 5 social apps on the Android platform in the United Arab Emirates showcased significant activity in terms of downloads, revenue, and active users. Here's a closer look at the performance of TikTok, Facebook, Instagram, Threads, and TikTok Lite - Save Data.

TikTok from TikTok Pte. Ltd. experienced fluctuations in both weekly revenue and downloads. Weekly revenue peaked at approximately $174K in mid-July and ended the quarter at around $158K. Downloads varied throughout the quarter, starting at 54K and closing at 42K. Active users showed a slight increase towards the end of September, reaching 4.5M.

Facebook from Meta Platforms, Inc. maintained steady weekly revenue, starting at $9.5K and peaking at $16.3K by the end of July. Downloads varied between 29K and 38K, with a notable increase in the last week of September. Active users consistently rose, ending the quarter with 4.7M.

Instagram saw a significant boost in weekly revenue, which surged to $11.9K at the end of September. Downloads remained relatively stable, fluctuating around the mid-20K range, with a peak of 28K in mid-September. However, active users experienced a decline, dropping from 1.6M at the start of the quarter to 1.5M by the end.

Threads had a notable launch, with downloads starting at 146K in the first week of July but quickly dropping to 8.7K by the end of the quarter. Active users followed a similar trend, starting at 128K and decreasing to 70K in late September.

TikTok Lite - Save Data also showed varied performance, with downloads peaking at 29K in early September. Weekly revenue was minimal, with a small peak of $298 in the first week of September. Active users remained stable, closing the quarter at nearly 300K.

These insights, sourced from Sensor Tower, highlight the dynamic nature of social app performance in the UAE. For more in-depth analysis and data, visit Sensor Tower.